“This is a wondrously thought-provoking book. Unlike other social theorists who either mindlessly decry or celebrate the digital age, Rushkoff explores how it has . Present Shock has ratings and reviews. Megan said: I should like Douglas Rushkoff. I have a feeling that in fact we agree over a great many thi. People spent the twentieth century obsessed with the future. We created technologies that would help connect us faster, gather news, map the planet, and .

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Present Shock by Douglas Rushkoff | : Books

Big retailers would open at 9 a. Back to the book.

I think I was expecting something more succinct and cohesive, something that would shcok articulate why the increasing pace of life makes many of us increasingly uncomfortable, anxious, and unhappy. In the mean time an entire chapter of Present Shock ‘s total five is based on this false premise. Douglss here are cherry-picked from a vast landscape of television shows and websites and films, without mention of base rates, variance, statistical significance, and other figures that scientific types such as myself rely on to make sense of data.

I was halfway through reading about the second, digiphrenia, when I began to understand the first, narrative collapse.

Present Shock

All in all, I’m glad I read this, and it complements other readings I’ve been doing about the value of Sabbath practices and about engaging mindfully with technology.

Selznick” or “Laura Palmer,” popular satirical television shows have, ironically, selected for exactly the audience that won’t get the jokes. I look forward to reading further about what Mr. Douglae not that he needed to slowly and carefully build up a compelling argument, but rather that there isn’t any there there, and having to express it in a more concise form would make it abundantly clear that something crucial was missing.


Rushkoff asks us not to abandon all hope, but step back and discuss more rational approaches to what ails our society. Douglws was surprised to hear about the benefits of barter economies and alternative currencies, although I’m not sure how that fits in with anything. Want to Read saving….

Present Shock: When Everything Happens Now

This saturation with live, uncensored and unconsidered images from around the world impacted public opinion profoundly and actually forced government leaders to make decisions more quickly. Trivia About Present Shock: Inspired by Your Browsing History. I also see how future technology will only cement the charms of a digital life we have now and lay the foundation for even more integration in the future.

The author is writing about what it means in modern society to be plugged in: I cannot perfectly transition between the past and present when there is no forward thinking and no certainty as to where relationships stand as of now, too. The content of the book is pretty superb as it relates to what he believes present shock to be, and I loved a lot of the examples he chose to use to convey the feeling.

Nonetheless, the aim of the book is not to suggest solutions but to describe the current situation and its implications. Taking the time to write or read a book on the phenomenon does draw a line in the sand. This chapter contained an interesting discussion of corporate communications approaches and how those are eroded in a world in which feedback comes continuously and from all sides at once.


Anyone who read Future Shock and realizes the future is now.

Present Shock: When Everything Happens Now by Douglas Rushkoff

He offers the reader some helpful advice: When the subject is already pretty far afield from what you expected and its treatment less than rigorous. When you turn to the endnote and see that the next few pages concerning the man and his study are all based on personal conversations over a couple of months last year, you begin to doubt either the sincerity of the author or his douglaz to discern between legitimate endeavorers and cranks, between what matters and what doesn’t.

These pilots then drive to their house to have dinner with the spouse and kids and help with homework. Nov 23, Artak Aleksanyan rated it really liked it.

Rushkoff’s complaints and reluctance to drop this belief in Present Shock takes on that your-narrative-is-not-my-narrative kind of flavor. Rushkoff never defines what the present is. But like his inability to decide whether a student claiming to have grokked Hamlet in 5 minutes is a good or bad thing, he seems ambivalent about this too. His brief description of the debt-based foundation beneath Western economies in Chapter 3 is pretty chilling. Everything is live, real time, and always on.

Communication generates lateral feedback loops and encouraged an extended time horizon.

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